Sales, Marketing, & Media Planning Software
REPORTS

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Sea-rch provides 2 basic report formats; inventory reports and ranking reports.

An Inventory Report presents all information for a selected database on a single page. You may add custom titles to all Sea-rch reports.

Sample inventory reports:
Consumer Demographics
Consumer Expenditures
GeoVALS
Businesses by Industrial Classification (SIC)
Employment by Occupational Classification

A Ranking Report provides a means of assessing and ranking geographic units within a larger market area. The chart below provides the many combinations of ranking reports. The user selects a database (click a button), the geographic unit level (click a bar), and the market area (click a button).

For example, ZIP Codes within a MSA can be ranked on the basis of any individual data element a combination of weighted factors.

Sample ranking reports:
Consumer demographics - ZIP Codes within a radius
Consumer Expenditures - Counties within a metro area
GeoVALS - Directories within a county
Business establishments - MSAs within the U.S.
Employment by occupation - Directories within a radius



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